Thursday, November 13, 2008

Design your own Magazine
Angela Riechers, design lecturer and former art director of Harper's Magazine as well as other major publications, guides you through the process of creating the "design voice" of a brand-new publication from start to finish. Working within Adobe InDesign, she demonstrates how typeface, layout, color palette, photographs/illustrations, and other visual elements can be fused into a multilayered yet organic sensibility. She also reveals her personal post-design protocol, including spot-checking as well as preparing files for printing and/or uploading.
Self promotion For designer
Self-promotion is a necessity for designers contending with today's challenging economic climate. Unfortunately, designers often view self-promotion as an impossibly complex, expensive, and competitive endeavor. To Aliyah Marr, however, the process of self-branding is as simple and natural as falling in love. She offers strategies that will help you develop your own personal design brand and communicate it to potential clients and employers. Aliyah also showcases unconventional websites, digital movies, and business cards that make a powerful impression, often with a very small budget.
How to Send a Message with color
Color is one of the most important tools a designer has in conveying a message, but how can you be sure that your color choices are telling the story that you and your client want told? In this eye-opening tutorial, designer/blogger Nancy Hoffmann takes you for a spin through the color wheel... from a designer's perspective. Using movie posters, costumes from musical theater, and famous paintings as examples, she points out how colors communicate with the eye and with each other. A consideration of how colors resonate differently in different cultures rounds out this provocative, practical lesson.